Design Lead pushing brands to be their very best. I specialize in scalable systems, storytelling, and shaping brand guides.
BettermentA collection of brand experiences spanning feature launches, brand identity expansion, and campaign art direction View Projects WeightWatchersA brand refresh made possible through flexible design systems and component librariesView Projects WeWorkA campaign series + social template system that inspired workers to go back in office post-pandemicView Projects Columbia UniversityAn expansion into the online world to reach gen-zView Projects
